What is the Certified Social Media Strategist?

The Certified Social Media Strategist is a globally recognised professional certification by the Global Leadership Institute (GLI), designed to equip professionals with advanced competencies in Sales & Marketing.

How long does this certification take?

The programme is 10 Weeks and can be completed at your own pace through our self-paced online option, or alongside live virtual sessions.

Is this certification globally recognised?

Yes. GLI certifications are internationally recognised and carry CPD credits, making them valuable for career advancement worldwide.

What level is this certification?

This is a Intermediate Level certification, suitable for professionals with relevant experience or background in the field.

You can enrol by emailing info@certifications.ac, contacting us via WhatsApp at +254 722 223 084, or filling the enrolment form below.

Certified Social Media Strategist in Mauritius

Executive Summary

Certified Social Media Strategist

Designed for today’s high-impact professionals, the Certified Social Media Strategist (CSOMS) delivers a rigorous Intermediate-level curriculum that equips participants with the knowledge, tools and frameworks needed to excel in marketing strategy, brand management and sales performance.

This 10 Weeks programme is structured around recognised marketing, brand and sales professional standards, ensuring every graduate applies internationally validated methods to real-world challenges.

GLI’s CSOMS holders are recognised by leading organisations across Africa, the Gulf, Europe and the Americas as qualified, results-driven professionals. Whether you are advancing your current career or transitioning into new responsibilities, this certification provides the competitive edge you need in 2026 and beyond.

Programme Overview

Certification at a Glance

Certification

Certified Social Media Strategist

Acronym

CSOMS

Who Should Enrol?

Sales and Marketing Executives
Brand and Product Managers
Business Development Professionals
Account and Media-Relations Managers

Programme Inclusions

Everything Included in Your Enrolment

All study materials and study guide
Access to GLI online learning portal
Online examination and assessment
Digital certificate and digital badge
Physical certificate (shipped to you)
CPD credits for professional bodies
GLI alumni network membership
Facilitator and tutor support
Resource downloads and reference library
Automatic enrolment confirmation

Certification Benefits

Why This Certification Matters for Your Career

Career Advancement

Accelerate your career towards senior marketing, sales and commercial leadership roles

Professional Recognition

Credential aligned with recognised marketing, brand and sales professional standards

Operational Excellence

Apply world-class frameworks to improve performance and outcomes

Strategic Thinking

Develop the analytical and strategic skills demanded at the executive level

Compliance Readiness

Master the standards, compliance and ethical governance central to marketing strategy

Global Employability

Qualify for marketing strategy roles across brands, agencies, corporates and growth-stage enterprises worldwide

Competency Framework

Core Competencies You Will Develop

✦Marketing Strategy, Segmentation and Positioning

✦Brand Management and Integrated Communications

✦Sales Process, Pipeline and Account Management

✦Digital Marketing, Content and Campaigns

✦Customer Insight, Analytics and Growth

✦Professional Ethics and Governance

Course Curriculum

Programme Modules

The full programme, module by module.

1

Foundations and Strategic Context of Certified Social Media Strategist

Certified Social Media Strategist: industry context, trends and professional standards · Marketing and sales: scope, roles and value · The marketing concept and customer orientation · The marketing mix and the 7 Ps

2

Digital Channels, Attribution and Return

Marketing attribution, incrementality and return · The marketing mix and go-to-market planning · Digital marketing strategy · The sales pipeline and forecasting discipline

3

Content marketing and editorial

Content marketing and editorial · SEO and search marketing · Analytical techniques and bias · Managing complex accounts

4

Email and marketing automation

Email and marketing automation · Influencer and affiliate marketing · Integrated and sustainability reporting · Session and lesson planning

5

Campaign planning and execution

Campaign planning and execution · CRM and marketing automation platforms · Customer data platforms and segmentation · Sales compensation and incentive design

6

Dashboards and performance reporting

Dashboards and performance reporting · AI and personalisation in marketing · Data privacy, consent and compliance · Discovery: diagnostic questioning and needs analysis

7

Data-driven decision-making

Data-driven decision-making · Marketing analytics and attribution · Web and campaign analytics · Energy and pacing online

8

Projects and Delivery

Delivery and facilitation plan · Curriculum and programme design · Voice, communication and delivery · Continuous improvement of programmes

9

Inclusion and Culture

HR's role in culture, values and employer brand · Safety culture and leadership · Team diversity and inclusion · Creating a coaching culture

10

Legal and Policy

Legal and other requirements · Contract types and risk allocation · Contract administration and variation · Contract performance and exit

11

Cross-Cultural Leadership

Cross-cultural communication · Managing virtual and cross-cultural teams · Global and comparative HR contexts · Global mobility and international employment

12

Suppliers and Partners

Procurement and asset management under donor rules · Conflicts of interest and procurement ethics · Procurement and contract value · Procurement and contract management

13

Sustainability

Sustainability strategy and materiality · Environmental governance and climate risk · Governance of ESG and reporting · Sustainability standards (GRI, ISSB)

14

Public and Community Context

Public, private and non-profit governance · Policy and public engagement · Governance in state, donor-funded and family-owned entities · Corporate responsibility and community

15

Knowledge and Learning

Active and experiential learning · Tender planning and documentation · Cognitive load and learning science · The learning and development profession

16

Leadership and Management

Reconciliation and nostro/vostro management · Enterprise risk management in banks · Liquidity risk and asset-liability management · Business continuity and crisis management

17

People and Capability

Land-use planning, capability and degradation management · Advocacy and policy engagement · Quality monitoring and coaching · Proactive engagement and success

18

Strategy and Direction

Building strategic customer relationships · Competitive and market intelligence · Translating insight into strategy · Organic, inorganic and biological fertiliser strategies

19

Operations and Delivery

Healthcare quality, safety and accreditation · Service quality and the passenger experience in transport · Reporting quality and governance · Forecasting and planning

20

Communication and Influence

Professional report writing and presentation · Communication and interpersonal skills · Closed-loop feedback systems · Influencing and presenting insights

21

Change and Innovation

Driving measurable delivery improvement · Baseline setting and change control · Quality control and continuous improvement · Sales and marketing transformation

22

Data and Measurement

Service analytics and dashboards · Text and interaction analytics · Data privacy and consent · Data ethics and customer privacy

23

Financial Acumen

Embedding values and behaviours · The employee lifecycle and HR value chain · Cost of accidents and prevention value · Legal, cost and feasibility analysis

24

Risk and Governance

Implementation planning and risk management · Traceability, recall and quality assurance systems · Governance of service standards · Governance of the CX programme

25

Stakeholders and Partners

HR operating models and the partnering role · Management and board reporting · Driving effective, ethical outcomes · Stakeholder mapping and analysis

26

Digital and Technology

Safety management systems (ISO 45001) · The finance function and digital transformation · HRIS, digital HR and AI in people decisions · Safety management systems overview (ISO 45001)

27

Ethics and Integrity

Brand safety and responsible marketing · Sustainability and responsible marketing · Professional roles, ethics and standards for agricultural practitioners · Ethical, risk and feasibility considerations

28

Self-Leadership

Workplace wellbeing strategy · Building a personal HR development plan · Wellbeing and holistic health strategy · Reputation and personal brand

29

People Administration

Pay equity, transparency and reward governance · NGO financial management and budget-versus-actual discipline · Capacity and performance management · The customer experience (CX) discipline

30

Customers and Markets

Marketing and sales KPIs and dashboards · Customer and brand health metrics · Market and customer analysis · Campaign or go-to-market plan

Every module opens in the learning portal with its full lesson set, worked examples, further reading and video masterclasses. 30 modules · 150 lessons.

Learning Outcomes

What You Will Achieve

Digital Channels, Attribution and Return — applied to your own work
Content marketing and editorial — applied to your own work
Email and marketing automation — applied to your own work
Campaign planning and execution — applied to your own work
Dashboards and performance reporting — applied to your own work
Data-driven decision-making — applied to your own work

Enrolment Process

How to Get Certified

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Step 1: Choose Your Certification

You are viewing Certified Social Media Strategist — one of GLI's 1,990+ globally recognised professional certifications.

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Step 2: Enrol & Pay Online — Instantly

Click Enrol & Study Online to register and pay securely via Paystack, Visa, Mastercard, M-Pesa or bank transfer. Access is granted the moment payment is confirmed.

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Step 3: Study in the GLI Learning Portal

Work through 30 structured modules and 150 lessons at your own pace, with downloadable resources and expert-designed content — all inside the LMS.

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Step 4: Pass, Get Certified & Verified

Sit your final examination online, earn your certificate instantly, and receive a globally verifiable Certificate ID — plus GLI Alumni Network access.

🎓 Enrol & Study Online — Instant Access

Secure checkout · Instant LMS access · Globally verifiable certificate

Frequently Asked Questions

Common Questions

What is the CSOMS certification?

The Certified Social Media Strategist (CSOMS) is a Intermediate-level professional certification awarded by the Global Leadership Institute (GLI). It is designed to equip professionals in marketing strategy, brand management and sales performance with practical skills, internationally recognised frameworks, and the credentials needed to advance their careers.

Who should enrol in the CSOMS?

This certification is ideal for Sales and Marketing Executives, Brand and Product Managers, Business Development Professionals and Account and Media-Relations Managers, and other professionals seeking to formalise their expertise in marketing strategy, brand management and sales performance with a globally recognised credential.

How long does the CSOMS certification take to complete?

The programme is structured over 10 Weeks and offers flexible learning modes. Self-paced learners can progress at their own schedule, while live virtual participants follow a structured cohort schedule with facilitator-led sessions.

Is the CSOMS internationally recognised?

Yes. GLI certifications are recognised across 100+ countries and are aligned with recognised marketing, brand and sales professional standards. Graduates receive a digital certificate, a physical certificate and CPD credits recognised by employers worldwide.

What is the cost of the CSOMS certification?

The Certified Social Media Strategist is offered in two formats: Self-Paced at USD 349 and Live Virtual at USD 549. Corporate group rates are available for organisations enrolling 5 or more participants. Contact GLI for a bespoke corporate training quotation.

What does the CSOMS certification include?

Enrolment includes all study materials and study guides, access to GLI's online learning portal, online examination, digital certificate and badge, physical certificate (posted), CPD credits, GLI alumni network membership, and ongoing facilitator support.

What is the assessment format for the CSOMS?

The Certified Social Media Strategist is assessed through an online examination consisting of multiple-choice questions, case study analysis, and practical application assignments. The assessment is designed to evaluate real-world competency, not just theoretical recall.

What CPD credits do I earn from the CSOMS?

The Certified Social Media Strategist carries Continuing Professional Development (CPD) credits, which can be applied towards professional body requirements including recognised international professional associations.

Can I study the CSOMS while working full-time?

Absolutely. The self-paced option is designed for busy working professionals and allows you to study when and where it suits you. Live virtual sessions are typically scheduled in the evenings or on weekends to accommodate professional commitments.

What career outcomes can I expect from the CSOMS?

Graduates progress towards senior marketing, sales and commercial leadership roles. The CSOMS strengthens your expertise in marketing strategy, brand management and sales performance and positions you for advancement across brands, agencies, corporates and growth-stage enterprises.

Graduate Voices

What Our Alumni Say

“

The curriculum was directly applicable to my daily work. I immediately applied what I learned and saw results within weeks of completing the programme.

Marketing Director

Private Sector

“

GLI's certification is the most practical professional programme I have attended. The international frameworks gave me credibility with my employer and clients.

Brand Manager

NGO Sector

“

I earned my CSOMS while working full-time. The self-paced format made it possible, and the quality of the content is genuinely world-class.

Head of Sales

Government

Certified Social Media Strategist

Certified Social Media Strategist

Certification at a Glance

Who Should Enrol?

Everything Included in Your Enrolment

Why This Certification Matters for Your Career

Core Competencies You Will Develop

Programme Modules

What You Will Achieve

How to Get Certified

Common Questions

What Our Alumni Say

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