What is the Certified Assertiveness Coach?

The Certified Assertiveness Coach is a globally recognised professional certification by the Global Leadership Institute (GLI), designed to equip professionals with advanced competencies in Soft Skills & Personal Dev..

How long does this certification take?

The programme is 10 Weeks and can be completed at your own pace through our self-paced online option, or alongside live virtual sessions.

Is this certification globally recognised?

Yes. GLI certifications are internationally recognised and carry CPD credits, making them valuable for career advancement worldwide.

What level is this certification?

This is a Intermediate Level certification, suitable for professionals with relevant experience or background in the field.

You can enrol by emailing info@certifications.ac, contacting us via WhatsApp at +254 722 223 084, or filling the enrolment form below.

Certified Assertiveness Coach (CASSC)

Executive Summary

Certified Assertiveness Coach

Designed for today’s high-impact professionals, the Certified Assertiveness Coach (CASSC) delivers a rigorous Intermediate-level curriculum that equips participants with the knowledge, tools and frameworks needed to excel in instructional design, training delivery and learning management.

This 10 Weeks programme is structured around recognised instructional-design, quality-assurance and CPD standards, ensuring every graduate applies internationally validated methods to real-world challenges.

GLI’s CASSC holders are recognised by leading organisations across Africa, the Gulf, Europe and the Americas as qualified, results-driven professionals. Whether you are advancing your current career or transitioning into new responsibilities, this certification provides the competitive edge you need in 2026 and beyond.

Programme Overview

Certification at a Glance

Certification

Certified Assertiveness Coach

Acronym

CASSC

Who Should Enrol?

Trainers and Facilitators
Instructional and Curriculum Designers
Learning and Development Professionals
Academic and Education Administrators

Programme Inclusions

Everything Included in Your Enrolment

All study materials and study guide
Access to GLI online learning portal
Online examination and assessment
Digital certificate and digital badge
Physical certificate (shipped to you)
CPD credits for professional bodies
GLI alumni network membership
Facilitator and tutor support
Resource downloads and reference library
Automatic enrolment confirmation

Certification Benefits

Why This Certification Matters for Your Career

Career Advancement

Accelerate your career towards senior L&D, academic and learning-leadership roles

Professional Recognition

Credential aligned with recognised instructional-design, quality-assurance and CPD standards

Leadership Capability

Develop the strategic and operational skills to lead complex instructional design functions

Organisational Impact

Design and implement instructional design systems that drive performance and measurable results

Compliance Readiness

Master the standards, compliance and ethical governance central to instructional design

Global Employability

Qualify for instructional design roles across training providers, universities, corporates and education institutions worldwide

Competency Framework

Core Competencies You Will Develop

✦Assertiveness Self-Assessment

✦Assertive Behaviour Development

✦Saying No

✦Handling Criticism

✦Assertive Relationships

✦Assertive Decision-Making

Course Curriculum

Programme Modules

The full programme, module by module.

Core CurriculumModules 1–20 · specific to Certified Assertiveness Coach · module 20 is the capstone

1

Assertiveness Coaching Foundations

Building a coaching culture and an internal coaching function · Coaching for performance versus coaching for development · Wellbeing coaching: stress, energy and sustainable working · Coaching health habits: activity, attention to eating and readiness

2

Assertiveness Self-Assessment

Organisational maturity, assessment and improvement programmes · Security assessment, vulnerability management and remediation · Career, transition and life coaching · Supervision, ethics and the coach’s own development

3

Passive Behaviour Patterns

Habit and behaviour change: making it survive a bad week · Building a coaching practice · The coaching session: structure, pacing and the contract for the hour · Executive coaching in the organisational system

4

Aggressive Behaviour Patterns

Contemplative practice in coaching: attention, breath and awareness · Life transitions and meaning · Older adults and later life · Wellbeing and resilience coaching

5

Assertive Behaviour Development

Frontline coaching, quality monitoring and team culture · Career and talent development · Building a coaching culture · Measuring coaching and mentoring impact

6

Personal Boundaries

Work-life integration: boundaries, capacity and saying no · Career development, adaptability and personal reinvention · Career conversations and growth · Coaching challenging situations

7

Confident Self-Expression

Contracting and the three-way agreement · Mentoring, sponsorship and developmental relationships · Ethics, supervision and reflective practice · Positive psychology practices: gratitude, optimism and strengths

8

Saying No

Goal setting and action planning · Building self-efficacy and motivation · Habit change and behaviour design · Sustaining wellbeing practices

9

Making Requests

Sustaining wellbeing · Resilience building · Evaluating wellbeing outcomes · Operational risk and resilience

10

Expressing Disagreement

Voice of the customer and acting on feedback · Questioning and discussion · Engagement and motivation · Assessment and feedback online

11

Handling Criticism

Accountability to affected people: information, participation, feedback and redress · Peer review and feedback · Questioning, discussion and active learning · Engagement, motivation and energisers

12

Managing Difficult People

Managing risk and difficult cases · Managing difficult conversations · Managing difficult customers · Managing difficult stakeholders

13

Assertive Workplace Behaviour

Objective setting: KPIs, OKRs and cascading goals · Continuous feedback and performance conversations · Consulting skills and contracting with the business · Culture change and behaviour embedding

14

Assertive Relationships

Managing vendors, partners and external relationships · Client relationships, accounts and retention · 360-degree feedback and leadership assessment · Supplier relationships, performance and development

15

Emotional Regulation in Assertiveness

Planning, goal setting and operating rhythm · Managerial communication: briefing, listening and difficult conversations · Supervision: daily oversight, standards and correction · The transition from doing to managing

16

Self-Confidence and Assertiveness

Confidence, assertiveness and the inner critic · Resilience and future threats · Business continuity and resilience · Aligning security with business goals

17

Assertive Decision-Making

Evidence-based HR decision-making · Ethical decision-making under pressure · Values-based decision-making · Strategic decision-making under uncertainty

18

Assertiveness Practice Exercises

Handling client resistance and difficult conversations · Data literacy: reading, questioning and using data · Decision rights and accountability · Team leadership and motivation

19

Assertiveness Development Plans

Diagnostics, psychometrics and 360 feedback in coaching · Behaviour change, habits and what makes change stick · Confidence, assertiveness and the inner critic · Social accountability and community oversight

20

Assertiveness Coaching Practicum

Accountability and transparency · AI, ethics and algorithmic accountability · Health, safety and wellbeing at work · Contractor and client engagement

Professional ElectivesModules 21–30 · common to all GLI certifications · broaden your professional range

21

Strategic Communication and Executive Presentation

Vision, purpose and translating direction into work · Audience-centred communication and message structure · Executive leadership: the board interface and enterprise stewardship · Persuasive structure: framing, evidence and the ask

22

Leadership and Team Effectiveness

Leadership identity, style and the limits of style · Leadership assessment, feedback and continuous self-review · Leadership versus management and when each is needed · Situational and adaptive leadership

23

Analytical Thinking and Evidence-Based Reasoning

Creativity and critical-thinking development · Analytical techniques and bias · Evidence-based improvement · Problem framing: symptoms, definition and scope

24

Professional Decision-Making

Managerial decision-making, bias and decision rights · Escalation and decision-making · Decision support: briefs, options and judgement under pressure · Decision frameworks: criteria, weighting and trade-offs

25

Negotiation, Influence and Stakeholder Management

Negotiation preparation: interests, options and the walk-away · Power, followership and organisational politics · Negotiation: preparation, interests and value creation · Concessions, anchoring and the shape of a bargain

26

Project and Execution Management

Proposals, bids and the business case · Project roles and the project manager · Developing the project business case · Planning, scheduling and personal workflow systems

27

Financial Literacy for Professionals

Financial reporting standards and their application · Financial management for the operating manager · Liquidity, funding and balance sheet management · Management accounting: costing, budgeting and decision support

28

Digital Skills, AI and Technology for Professionals

Digital workplace, collaboration and user support · Productivity, collaboration and workflow tools · Tools for interaction and collaboration · Working with data: quality, interpretation and honest presentation

29

Ethics, Governance and Professional Accountability

Ethical leadership: integrity, tolerated behaviour and moral courage · Ethics, conduct and speaking up · Business development risk, ethics and integrity · AI for managers: adoption, oversight and governance

30

Personal Effectiveness, Productivity and Career Growth

Emotional competence: awareness, regulation and expression · Self-awareness, strengths and the accuracy of self-image · Emotional intelligence and self-regulation · Priority: outcomes, importance and the urgency trap

Every module opens in the learning portal with its full lesson set, worked examples, further reading and video masterclasses. 30 modules · 150 lessons.

Learning Outcomes

What You Will Achieve

Assertiveness Self-Assessment — applied to your own work
Passive Behaviour Patterns — applied to your own work
Aggressive Behaviour Patterns — applied to your own work
Assertive Behaviour Development — applied to your own work
Personal Boundaries — applied to your own work
Confident Self-Expression — applied to your own work

Enrolment Process

How to Get Certified

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Step 1: Choose Your Certification

You are viewing Certified Assertiveness Coach — one of GLI's 1,990+ globally recognised professional certifications.

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Step 2: Enrol & Pay Online — Instantly

Click Enrol & Study Online to register and pay securely via Paystack, Visa, Mastercard, M-Pesa or bank transfer. Access is granted the moment payment is confirmed.

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Step 3: Study in the GLI Learning Portal

Work through 30 structured modules and 150 lessons at your own pace, with downloadable resources and expert-designed content — all inside the LMS.

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Step 4: Pass, Get Certified & Verified

Sit your final examination online, earn your certificate instantly, and receive a globally verifiable Certificate ID — plus GLI Alumni Network access.

🎓 Enrol & Study Online — Instant Access

Secure checkout · Instant LMS access · Globally verifiable certificate

Frequently Asked Questions

Common Questions

What is the CASSC certification?

The Certified Assertiveness Coach is a professional certification awarded by the Global Leadership Institute. It covers 20 core modules specific to Assertiveness Coach, culminating in the capstone “Assertiveness Coaching Practicum”, plus 10 professional elective modules common to all GLI certifications. Candidates study through the online portal, submit the capstone project and sit a final examination; those who pass receive a verifiable certificate carrying a unique certificate ID.

Who should enrol in the CASSC?

This certification is ideal for Trainers and Facilitators, Instructional and Curriculum Designers, Learning and Development Professionals and Academic and Education Administrators, and other professionals seeking to formalise their expertise in instructional design, training delivery and learning management with a globally recognised credential.

How long does the CASSC certification take to complete?

The programme is structured over 10 Weeks and offers flexible learning modes. Self-paced learners can progress at their own schedule, while live virtual participants follow a structured cohort schedule with facilitator-led sessions.

Is the CASSC internationally recognised?

Yes. GLI certifications are recognised across 100+ countries and are aligned with recognised instructional-design, quality-assurance and CPD standards. Graduates receive a digital certificate, a physical certificate and CPD credits recognised by employers worldwide.

What is the cost of the CASSC certification?

The Certified Assertiveness Coach is offered in two formats: Self-Paced at USD 349 and Live Virtual at USD 549. Corporate group rates are available for organisations enrolling 5 or more participants. Contact GLI for a bespoke corporate training quotation.

What does the CASSC certification include?

Enrolment includes all study materials and study guides, access to GLI's online learning portal, online examination, digital certificate and badge, physical certificate (posted), CPD credits, GLI alumni network membership, and ongoing facilitator support.

What is the assessment format for the CASSC?

The Certified Assertiveness Coach is assessed through an online examination consisting of multiple-choice questions, case study analysis, and practical application assignments. The assessment is designed to evaluate real-world competency, not just theoretical recall.

What CPD credits do I earn from the CASSC?

The Certified Assertiveness Coach carries Continuing Professional Development (CPD) credits, which can be applied towards professional body requirements including recognised international professional associations.

Can I study the CASSC while working full-time?

Absolutely. The self-paced option is designed for busy working professionals and allows you to study when and where it suits you. Live virtual sessions are typically scheduled in the evenings or on weekends to accommodate professional commitments.

What career outcomes can I expect from the CASSC?

Graduates progress towards senior L&D, academic and learning-leadership roles. The CASSC strengthens your expertise in instructional design, training delivery and learning management and positions you for advancement across training providers, universities, corporates and education institutions.

Graduate Voices

What Our Alumni Say

“

The curriculum was directly applicable to my daily work. I immediately applied what I learned and saw results within weeks of completing the programme.

Head of Learning

Private Sector

“

GLI's certification is the most practical professional programme I have attended. The international frameworks gave me credibility with my employer and clients.

L&D Manager

NGO Sector

“

I earned my CASSC while working full-time. The self-paced format made it possible, and the quality of the content is genuinely world-class.

Lead Facilitator

Government

Certified Assertiveness Coach

Certified Assertiveness Coach

Certification at a Glance

Who Should Enrol?

Everything Included in Your Enrolment

Why This Certification Matters for Your Career

Core Competencies You Will Develop

Programme Modules

What You Will Achieve

How to Get Certified

Common Questions

What Our Alumni Say

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